About Us
Coconut Soundworks is about more than just making beats — it’s about helping artists find their voice and create music that actually feels like them.
George Ruiz
Founder of Coconut Soundworks & Lead Singer of the Irie
About Coconut Soundworks
Coconut Soundworks is a music production studio founded by George Ruiz of the reggae band The Irie, created to help artists shape their sound and bring their music to life. Whether you’re looking for a catchy hook, a custom beat, or full songwriting support, Coconut Soundworks offers a laid-back yet professional space to create with purpose and vibe.
Rooted in island rhythm and built for all genres, we work with artists at every level — offering everything from production guidance to ready-to-go beats. At Coconut Soundworks, it’s not just about making music — it’s about making your music, your way.
About the Irie
The Irie is a genre-blending reggae-rock band from Mesa, Arizona, known for their smooth island vibes, catchy melodies, and high-energy live shows. Mixing elements of reggae, pop, hip-hop, and alternative rock, The Irie delivers a sound that’s both feel-good and undeniably fresh.
Led by songwriter and frontman George Ruiz, the band has quickly built a loyal fanbase with standout singles like “Sunday Afternoon” and “Kick It.” Their music captures the laid-back spirit of the West Coast with lyrics that speak to love, escape, and everyday life — all wrapped in infectious grooves.
Whether on stage or in the studio, The Irie brings the sunshine. Their mission is simple: good vibes, great music, and real connection.
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